At present, cross-border e-commerce has become an important driving force in the development of China’s foreign trade import and export, and has also maintained a double-digit growth rate in the past five years, especially since this year, cross-border e-commerce platforms have made efforts to operate in the full hosting mode, which has led to the rapid development of cross-border e-commerce B2C exports. Cross-border e-commerce platform development, not only to the domestic express logistics company has brought business growth, but also because of this new business model, so that the domestic logistics players have the opportunity to quickly layout the global network, to achieve the European and American logistics giants bending the historic opportunity to overtake.

Only cross-border e-commerce export B2C logistics is a 400 billion scale track. This is China’s e-commerce, Internet, and even consumption in the next ten years under the general trend of the most promising direction, of course, along with the cross-border e-commerce enterprises to go to sea, especially the full hosting model tendency to be able to provide global door-to-door fulfillment solutions delivery of the courier logistics industry will become a beneficiary.

Cross-border e-commerce and logistics trends

The epidemic has changed global consumption habits, and the penetration rate of cross-border e-commerce business continues to increase, with e-commerce sales in the global market expected to grow at a compound annual growth rate of 8% from 2020-2024. China’s complete commodity supply chain advantages and globalization aspirations continue to drive cross-border e-commerce B2C exports.

A complete supply chain system has become a new competitive advantage for Chinese enterprises, and China’s export supply chain will usher in new development opportunities in the future.

Domestic cross-border e-commerce penetration rate ahead of domestic trade: cross-border e-commerce over the past 10 years the market transaction size CAGR of about 19.3%, more than three times the compound growth rate of 5.6% of the total amount of imports and exports, cross-border e-commerce transactions in 2022, a year-on-year growth of 10.6%; cross-border e-commerce penetration (including cross-border B2B + B2C to 37.3% in 2022, much higher than the penetration of domestic e-commerce (27.2%).

01>>Trend 1 (origin and destination perspective)

China’s cross-commerce sellers are concentrated in East China and South China, the United States and the United Kingdom are the largest destination countries, from the package export direction, Europe, the United States and Japan occupy about 70% of the absolute main market.

02>>Trend 2 (Commodity Class Perspective)

3C consumer electronics, footwear and home furnishings are the main categories of cross-border e-commerce B2C, contributing 70% of the revenue.

03>>Trend 3 (Channel Platform Perspective)

Amazon Stronger is still the largest platform, with independent sites and Temu rising fast.

1) Amazon’s third-party sellers to increase the share of the proportion of self-shipment, the rapid rise of emerging markets, the United States, Germany and Japan, the increase in the number of local sellers, although the Amazon FBA model has the flow of marking the operation of a stable and time-sensitive experience of the advantages of the third-party sellers and the development of emerging markets need to be iterative model;

2) Traffic decentralization and the disappearance of the Yamaha platform dividend, sellers turn to cross-border e-commerce independent station and social e-commerce and other decentralized e-commerce platforms, cross-border independent station trend, there is an urgent need to provide a set of procurement, inventory, logistics, warehousing and other one-stop services of international logistics service providers.

3) cross-border e-commerce platform to enter the refinement of the division of labor operation stage, the full hosting mode to become a cross-border e-commerce platform standard, cross-border e-commerce platform in the coverage of the country, the scale, the category focus, but need to be a strategic logistics partner, the full hosting mode at this stage basically use the special line of small parcels based on the mode of the international courier, along with the expansion of the category and the chain through the gradual expansion of the model will be to the penetration of overseas warehouses (transit and return).

Source | CITIC Capital Securities

Photo Credit | Photo Gallery License


Your email address will not be published. 必填项已用*标注