2026 China Cross-border E-commerce Fair
Time: March 18-20, 2026
Venue: China Fuzhou Strait International Convention and Exhibition Center.
Panex WD International Group booth number 6F35
China Cross-Trade Fair has been successfully held for five times since it was first held in 2021, with over 10,000 exhibitors and over 500,000 visitors. As a cross-border e-commerce exhibition, which has been comprehensively reported by Chinese government websites, CCTV, Xinhua News Agency and other national media, China Cross-border Fair is not only the “wind vane” of the industry, but also a cross-border e-commerce professional exhibition certified by the International Exhibition Industry Association (UFI), and is known as “the first cross-border e-commerce exhibition in China”.
This year’s Cross-Trade Fair continues the mature model of “government support and market operation”, bringing together more than 80 cross-border e-commerce adaptation industrial belts across the country, and won the full support of more than 60 industry associations. Covering all categories such as consumer electronics, hardware, auto parts, home furnishings, outdoor gardening pets, sporting goods, toys, maternal and infant beauty care, textile shoes and clothing bags, gifts and holiday products, and creating a one-stop cross-border e-commerce selection and resource docking platform.
High-end forum+actual combat docking
During the exhibition, the “2026 China Cross-border E-commerce Conference” will be held, and it is planned to invite cross-border coffee makers such as Lang Xianping, Liu Run, Huang Yuanpu and Zhang Qi, as well as platform executives such as Amazon, TikTok Shop, SHEIN and Alibaba International Station to talk about cross-border trends. At the same time, a number of industrial belt matchmaking meetings, overseas red live broadcast areas, cross-border outpatient areas and other practical links have been set up to help enterprises accurately link resources and solve the problem of going to sea.
Global buyers+powerful sellers gather
Cross-trade fairs have invited buyers from Europe, America, Southeast Asia, the Middle East, Africa and other places through the Canton Fair and the Overseas Chinese Intelligence Conference. At the same time, the national tour invited more than 100 cross-border e-commerce sellers, covering all kinds of head enterprises, and creating a high-quality B2B docking platform.
Authoritative report starting
Together with dozens of senior executives, experts and scholars of leading cross-border e-commerce enterprises, we created the Blue Book of Export Cross-border E-commerce Development in China in 2026. Exclusive release of “cross-border e-commerce annual keywords” and “frontier views on cross-border e-commerce trend development”. Exclusive release of “National Cross-border Index of Industrial Belt Cities” and “Global E-commerce Market Heat Index”.
The 6th China Cross-Trade Fair is not only an exhibition and forum, but also a meeting point of ecology, opportunity and future. Whether you are a manufacturing enterprise, a cross-border e-commerce seller, a service provider, or an industry person concerned about the trend of going to sea, here will open a door to the global market for you.